--- title: The Skribil Notes | Dan Ortega description: Dan Ortega is a seasoned marketing executive with deep expertise across the full B2B marketing spectrum—product marketing, demand generation, communications, and GTM strategy. He has led early-stage startups to successful exits and driven global marketing programs at Fortune 500 technology companies. Dan brings hands-on experience in IT and cybersecurity, including AI/ML, cloud and endpoint security, threat intelligence, and GRC—serving sectors such as government, healthcare, financial services, and IT. He’s launched products globally, built high-performing demand engines, and led company-wide repositioning efforts. He holds a BA from the University of Michigan, lives in Berkeley with his wife Lola, and has a son studying film at UC Santa Barbara. image: https://blog.skribil.com/hubfs/AI-Generated%20Media/Images/fantasyart%20Imagine%20a%20vibrant%20abstract%20representation%20of%20interconnected%20marketing%20systems%20where%20colorful%20gears%20and%20digital%20nodes%20float%20seamlessly%20in%20a-2.png --- [Skip to content](https://blog.skribil.com/author/dan-ortega/page/1#main-content) [![skribil-onblack-rgb](https://blog.skribil.com/hs-fs/hubfs/skribil-onblack-rgb.png?width=225&height=225&name=skribil-onblack-rgb.png)Homepage](https://www.skribil.com) - [Back to Skribil](https://skribil.com) - [Blog Home](https://blog.skribil.com) [Start Free Trial](https://www.skribil.com/trial) - [Back to Skribil](https://skribil.com) - [Blog Home](https://blog.skribil.com) [Start Free Trial](https://www.skribil.com/trial) # Skribil Notes: Expert Voices, Real Results. Top minds in branding and marketing share their experiments, wins, and lessons here. No fluff, no filler — just the kind of thinking that gives you an edge. - [Blog](https://blog.skribil.com/author/dan-ortega/page/1#blog) - [About](https://blog.skribil.com/author/dan-ortega/page/1#about) --- Privacy Policy · Legal · © 2025 Marketing Content Lab. All rights reserved.